About me

James Scutt

Welcome to my blog. 

I am a Customer Experience expert and business transformation leader with experience in Retail, Sales & Business Development, Operations, Innovation, Digital Introduction & Adoption, Culture Transformation and Programme Management.  To find out more please visit JamesScutt.com

Simple, free sentiment analysis

Sentiment analysis is so over the place now a days, often built into the background of systems to give companies a street on how you feel about them. It's a cleaver piece of technology can also come with a high cost.

But the technology behind the systems us now becoming available to the general population and can be used to understand sentiment around letters, websites and other written media.

Try taking you CV or LinkedIn bio and copying the text into the sentiment analysis tool at http://po.st/X8oMov

This gives a completely different view of your CV. How did it fair? Did the sentiment reflect how you want readers to see you?

What could you use this for?

  • Analysis of your CV
  • Job application cover letters
  • Social profile bios and post text
  • Blog post text
  • Website text
  • Presentation preparation

Really anything that you are writing that others will read.

Let us know how it helps you in the comment box...
Its good to share...


About the Author

James Scutt is a Customer Experience expert and business transformation leader with experience in Retail, Sales & Business Development, Operations, Innovation, Digital Introduction & Adoption, Culture Transformation and Programme Management.  

To find out more please visit JamesScutt.com

Choosing the right Voice of Customer supplier

Customer Experience management is now well embedded in most industries and there are of course direct correlations between customer satisfaction and increased business and colleague engagement.

Listening is the key to the core of customer experience management and vitally important to have the right mechanisms in place to listen effectively. 

Should your next strategy be an old one?

If you stand back from reading about individual subjects or individual industries then your will spot a growing trend that is shaping the future.
Not emerging, but fully upon us is an inherent want to revive previous products and previous ways of doing things, sometimes in a new and updated way but sometimes in their original form.
Let's look at some examples and their drivers.

How to brand your team, simply

Is re-branding your team something you actually need to think about? If you are serious about raising your profile in a corporate environment, I would definitely consider it.

We have all heard of personal branding and really getting this right can take a lot of work. It’s the same for team branding but not many managers put targeted effort into it.